Briefly and simply, Facebook Timeline is amazing!

What launched globally this week, Facebook now affords anyone to post one’s complete life stream in chronological order. With that the ueber-popular social network introduces a powerful new form to feed back and forward one’s entire live story in one fell swoop.

Think your teenage 1978 Miss America picks alongside your favorite cheesy 80s movie flicks side by side your current day Philip Glass CD collection. All neatly timelined in chronological order and interspersed with plenty *foursquared* bars and clubs revealing exactly when, where and who you’ve been hanging out with over the years.

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It was my birthday this weekend. Thanks everyone for your kind and warm wishes.

Turns out, it was actually my first truly Facebook-centric celebration – a social media-powered birthday if you will.

This might not necessarily be anything new to you, but I had never had a birthday were Facebook wall posts took center stage.

Be that personal calls, emails, or postcards arriving in the mail (remember those?), wall posts from Facebook friends way outnumbered any other forms of traditional greetings I received this time around.

From New York to Berlin back to LA, friends apparently pay notice to Facebook’s able birthday alert system. True to social media’s promise, incoming wall posts even made for a bit of a reunion with some of the folks I hadn’t been in touch with in years.

Old fashioned me, I did respond to each and every post. Not even sure if that’s the proper etiquette and instead a single *bulk* mille grazie reply post would have done?

Who knows? Despite its success – social media is still relatively new. So is Facebook’s personal wall concept. (Hey, my car is older than that). And as the social powerhouse continues to introduce new features and capabilities, rules around Facebook usage will likely stay equally in flux.

So, let’s see what shape and form Facebook will take in years to come, as it continues to grow into what seems to have already turned into our central e-greetings hub.

Just back from a trip to Germany, while over there I ended up in several serendipitous conversations about our increasing embrace of technology to help organize and memorize our everyday lives.

From the many appointments and conversations to ad-hoc thought streams, new log-ins, phone numbers or email addresses, we increasingly love to tether ourselves to nearby hardware and software managing our lifes’ personal and professional data streams – preferably instantly and on the go.

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Here we are. You and I, plus another 6,999,999,998 more people. Today statistically we’ve reached the 7 billion population mark. What matters now is what is next.

As part of my Deutsche Telekom responsibilities, I recently took part in helping to shape what has become the 7 Billion Actions campaign under the auspices of the United Nations Population Fund - an innovative campaign that is building awareness around the opportunities and challenges of a world of seven billion.

As an individual as much as a representative of a large, multi-national communications provider, population-relevant issues and causes matter to me probably as much as they do to you.

To that end, the social media team at the UNFPA sent along the following tips how everyone across the social graph and blogosphere can help contribute to the cause:

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Just back from a trip to Rome, Italy, I was floored by the unparalleled wealth of artistic talent and expression the city harnessed across two and a half thousand years.

Touring the Vatican St. Peter’s Basilica and its Sistine Chapel was an especially mind-blowing experience.

I kept thinking what back then were the unique circumstances that enabled this tremendously beautiful body of work? Did they see it for what it is to us today? And would we be able to create similar genius if we tried?

Clearly, Michelangelo painting his Sistine Chapel frescos today would have a decidedly different outcome compared to the genius beauty he created back in 1508 to 1512.  (Oh, if Michelangelo is too dated for you, who among us doesn’t wonder how Paul McCartney’s 60′s Beatles era genius squares with his 9/11 Freedom song out in 2001. But let me not digress ; -). Conversely, today’s great industrial design – let’s say of Apple’s Jonathan Ive genius – would have been impossible to conceive in 16th century Rome.

In other words, yes, universal artistic genius is subject to its unique time, place and circumstances.

Which brings me to our own now, here, our current environment.

For instances, do any of today’s *early 21st century* consumer digital devices and their designs count as art? If so, will any of them be considered of timeless artistic appeal in, let’s say, another two and a half thousand years from now?

To be sure, back in Michelangelo’s 16th century most art was commissioned by a few to elevate a few and typically tied to a single theme (i.e. religion). Today art is largely created by anyone for anyone, no longer limited to a canvas or church walls, instead feeding off of constant reinvention – one marketing-driven consumer *revolution* at a time.

Over the past weeks, much has been written about the late Steve Jobs and his impact on popular culture. If anything, we seem generally certain, the work that Steve accomplished jointly with Jonathan was pretty darn genius.

Whether in 4511 it will pass Michelangelo-level muster, let’s see.

For now to us anyway it is – well – insanely genius art!

Writing from New York  a few hours before Irene is set to hit town, this seems genuinely the first broadband-generation social media-heavy hurricane coverage to strike our Northeastern states.

The New York City Mayor wrote me an email, and my Brooklyn neighborhood association sent one, too. So did my beach house community. Even my insurance company seems to worry about me these days.

What strikes me most amidst this blast of e-messages is how different public service announcement now disseminate and how they seem to have changed an entire city’s public perception about what constitutes appropriate disaster recommendations.

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When was the last time you donated money to a good cause – using your very cell phone that is?

No, this is not about poll voting for one’s favorite America Idol performer, or buying another app.

This is about wielding one’s smartphone to part ways with some of your hard-earned money purely with philanthropic intent.

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Facebook yesterday announced it is adding Skype video chat to its growing list of features.

This is not a trivial matter.

With its Skype video chat announcement, Facebook merges social with communication. If done right, that’s a tremendously powerful combination.

For one, think of Facebook as your white pages on steroids; a single globally connected super-large phonebook stuffed with detailed profiles, likes and dislikes, photos, links, messaging – the works!

Now add video chat to the mix. Is this the genesis of Facebook Telecom?

Not quite. But at closer look, the social network giant might just have the wherewithal to grow into the first global social IP carrier.

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Ready, set, go!   Today, June 20, Keith Olbermann starts his new old show on Current TV.

Now on Al Gore’s user-gen channel, the former host of Countdown on MSNBC will henceforth reach 60 million US homes (plus 10 million in the UK and Italy).  That’s not chump change, but it’s still a not-so-shy 35 million less than his previous target primetime audience.

Still, if all goes well, Current’s young(er)-and-social audience will dig Keith enough for maximum ratings – plus help with viral promotion of the program across the online social sphere – which in turn would, yep, help boost viewership.

Current also hopes Olbermann’s name will help with new subscriber acquisition.  Using its new anchor as it’s #1 spokesman, Current is now asking anyone inside Cablevision’s Long Island TV market to campaign for Current TV carriage.

But Olbermann’s arrival at Current TV marks more than just a new show.  Both Countdown and Olberman’s new role as Chief News Officer role further moves the channel away from its original user-generated video roots, towards a (hopefully) capable alternative to existing cable news.

Not sure whether this means a definite end for Current’s initial viewer-submitted short-form video format?  With Olbermann’s arrival, there seems plenty room for an entirely new TV news format.  Let’s see what the new Olbermann / Current TV duo can conjure up.

Meanwhile, off we go with pre-launch coverage about Olbermann the *feuding co-worker* , the *larger-then-life egomaniac*, or Olbermann the *millionaire media mogul*.

Be it as it may, Countdown on Current promises to be every bit as informative and controversial as Olbermann’s previous gig.

PS: If you happen to be a Cablevision customer not wanting to miss out on Current’s Countdown, here’s how to reach out to be heard.

Take Al Gore, Gore Vidal, or Vidal Sassoon. Would any of these gentlemen have turned as successful had their parents picked less recognizable names for them?

Likely. After all, how do you explain the success and phenomenon around someone named Arnold Schwarzenegger or Gisele Bundchen?

Clearly, it’s not about one’s given name, but how you manage to *live*it: fill it with life, meaning and gestalt. To put it into today’s social media speak, it’s about how you create the brand of you!

But what happens if social media turns into the new go-to engine for parents eager to hone in on the ultimate name for their kid? What happens if the über-popular engagement platform begins to not just promote but indeed shape parents’ decisions on what to name their kids?

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