on hulu’s new part-owner…
Friday, December 4th, 2009 at 2:43 pm by Brian Ales
Comcast has bought a controlling share in NBCU. Maybe you’ve heard.
Just what this means for hulu is now topic du jour. For those unfamiliar with the service (are there any left?), hulu is a browser-based premium video website that launched a year and a half ago as a NBC/Fox joint venture and has since became wildly popular (and deservedly so: on a technical level, the streaming is very well implemented, and on a user experience level, the UI is very cleanly designed). Since April, when Disney bought into hulu, CBS has been the only major broadcast network left outside of the hulu fold.
More than any other service, Hulu was looking like the future of premium online video.
Then along comes Comcast and makes things interesting: the largest company in the vertical industry most threatened by the advent of online premium (non user-generated) video is now part owner in the nascent medium’s industry leader.

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