A quick update on my recent ever got pinged by your CEO? post, and some related commentary on online social media in the enterprise world.

Presumably by way of a forward-thinking PR department close to Deutsche Telekom management (indeed my employer), I recently received a LinkedIn invite to connect to DT CEO Rene Obermann.
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I know I promised to keep politics off this blog. Do indulge me, though. 

Besides. It’s much more about the (digital) economy than politics.

The White House web site folks replaced YouTube with Akamai as the preferred video delivery platform for the President’s weekly online video address.

What sparked the decision was privacy concerns over how YouTube-embedded video dealt with cookies placed on the devices people used to access the popular White House Web domain.

OK. I get it! But what about the other, much less discussed issue in this context? Money!

Behind the decision to ditch YouTube for Akamai also were complaints that a tax-payer funded government site should not generate free advertising for YouTube and thus Google, the online video giant’s parent company. (The rational being that someone clicking from the White House domain back to YouTube becomes a potentially valuable set of eyeballs against which YouTube can charge advertisers). 

Well, how about this? (All completely hypothetical of course, and somewhat simplified):

YouTube – which for all intents and purposes has solved its cookies issue. Gone is the privacy concern – continues to deliver the President’s video address to the White House site. The nation’s most prominent government Web destination thus drives traffic back to YouTube as it has in the past. 

But this time, this time we go out and actually buy shares in Google stock. (Believe me, it’s cheap right now).

Yes, rather than complaining about taxpayer money being misappropriated by letting www.whitehouse.gov drive free traffic back to YouTube, how about sharing in the financial upside (and risk, I admit) in YouTube’s incremental revenue benefit from my tax-funded arrangement?

Net, net? The White House site would regain an exceedingly capable video partner; one with unparalleled online brand recognition and viral video marketing ability unlike any other video site today. 

And taxpayers? They would have opportunity to realize a potential return on their stock investment transferring right back into their own pockets. (Capital gains tax not withstanding, that is).

Wait! Does this sound too much like a mini version of the current US stimulus plan, bailing out an already lackluster Internet stock with public money?

Is this a (mini) step towards socializing the digital economy – akin to the previous administration’s proposal to let taxpayers (partially) invest their tax-funded social security, with all the inherent risk attached?

Listen, I am just a telco guy. What do I know?

But quite frankly, to me the bigger picture is that the digital economy has grown and prospered best every time we rewarded value (here YouTube’s unique video delivery expertise) and risk (my trust that buying Google stock) will pay off.

Artificially disconnecting any Web site from a quality vendor makes little sense to me.

Besides, wouldn’t we want to see our tax dollars placed where they are likely to generate the highest return?

What’s wrong with that? Especially in this economy.

PS: Yes, I own a handful of Google stock. And no, this post is not a vote against Akamai.

I know this is not a political blog. But Washington’s elected officials seems to have gone (finally) seriously digital. 

And I just can’t help myself but chime in.

I recently wrote about the Obama administration’s fervor for online social networking and viral (political) marketing.

Turns out US Congress representatives have long taken similar interest in making Web 2.0 their own. 

No matter where you stand politically, I believe this is generally good news for the technology industry, plus associated consumer software products and applications.

From mundane announcements of “one minute speeches” to instantaneously delivered results on House votes, at least since November 2007, the Clerk of the US House of Representatives regularly provides copious live updates “scraped” right from daily session inside the House chambers.

Then I got curious. Did I also miss the US Senate’s foray into micro-blogging? 

Sure enough, I did 

Although seemingly limited to Senator votes on the floor alone, Twitter has been carrying those posts at least since November 2007.

Turns out, they all nicely track back to govtrack.us, an independent Web site to “help the public research and track the activities in the US Congress.

Little did I know, D.C.’s interest in twittering created a new virtual C-SPAN if you will, sort of the “local access” approach parsed out one online message at a time.

And during yesterday’s historic session (voting on a trillion dollar support budget no less), US House representatives took to Twitter like college students (secretively, under their desks), pushing Blackberry and smartphone keys – eager to issue last-minute statements right from inside House chambers.

To top it all off, now even closed-door Presidential meetings experience their first Twitter “leaks”.

So, if this is not a political blog, why am I (still) writing about this stuff?

I am simply excited about how Web 2.0 is rapidly growing up, maturing from its early teenage “angst” appeal to a “mainstream” text and video channel – all within a couple of years.

Think of it.

As more politicians, news outlets and civic organizations thrive to adopt Web 2.0-style concepts, instant viral messaging from elected officials and others raise the legitimacy of collaborative software as a whole.

From Facebook, MySpace, YouTube, Twitter, Qik, or Utterz, you name it, this is good for the devices and the connecting broadband services that support Web 2.0 at home and on-the-go.

If you still think this trend is not real, the US Postal Service announced today a fiscal-year loss of at least $6 billion, due to a 4.5% drop, or 9 billion items replaced by email and other forms of digital viral communications. 

And although it is not entirely clear to me that the same $6 billion shifted into Web 2.0 software in its entirety  (most social networking and micro-blogging services are free or ad-based at best), it clearly shows a fundamental shift in how we capture and disseminate information these days.

On that note, have you twittered today?

Back from CES - the annual Consumer Electronics love fest in Las Vegas,  (OK, I am a bit late posting this) – I am actually pretty psyched about what’s coming down the consumer electronics pike this year.

As CE devices get faster, smarter, and increasingly untethered, the “on-your-terms” digital lifestyle proposition pitched to us for all these years seems a considerable step closer to its “anywhere, anytime” goal.

Yet, despite years of impressive CES innovation hoopla, I continue grappling with a personal observation I lovingly coined the “Star Trek bottleneck”:

CE designers’ propensity for innovation seems directly proportional to their lifetime exposure to, yup, you guessed it – the popular Starship Enterprise television series.

OK, I am kidding. But as with any good joke, there’s some truth to it.

To stick with the Star Trek analogy – short of time travel and “beam me up Scotty” – is there anything in CE land that Captain Kirk and his crew didn’t have that’s not readily available to us in stores today?

There’s the wireless video monitor and the wrist-band smart phone, plus the super-smart refrigerator, remote home security, and a growing number of cute gadgets.

All set in slick form factor, of course, all with build-in intelligence processing more information ever faster. Good ol’ Gene would have been proud.

In other words, it’s as if this past-century icon of sci-fi television continues to haunt our 21st century CE designers to this day.

Of course, I have no empirical data, no scientific studies. Just a pretty good hunch, mixed in with a healthy dose of cynicism, about why today’s CE industry seems unable to think more innovatively about, well about innovation itself.

Maybe it needs a new and decidedly young(er) generation of CE designers to get us beyond my “Star Trek bottleneck” dilemma? One void of stylized sci-fi TV exposure and implicit 60ies and 70ies ideas of what innovation should be.

But than again, no matter what any new group of CE designer may come up with, it still needs to stay sufficiently functional and attractive to consumers, right, or it simply won’t sell?

So, maybe it’s not just about passing the CE design torch on to the next generation, but also about our own limitation as consumers to desire (and then use) something entirely different from what we collectively perceive as “innovative” today? 

So where might we be heading next?

My guess on this, next-gen CE devices will focus on software rather than hardware, and regard bolstering quality-of-life as a key goal.

That next evolutionary step in consumer electronics might then have less to do with form factor (that’s largely covered ;-), and much more with adding previously unavailable intelligence inside and outside existing hardware concepts.

The key driver – and blocker at the same time? Our collective ability to imagine beyond the obvious.

Any of this probably not for CES 2010. But hey, let’s see what CES 2020 will bring.