No! Not Wayne’s World. Nor The World According to Garp. Instead, your and my world. And this time according to either Thomas L. Friedman, Professor Eli Noam, or Facebook - depending on how you choose to see it.

If you ask long-time New York Times op-ed writer Thomas Friedman, the world is flat, implying that digital communications increasingly ensures everyone everywhere has access to the same growing pool of World Wide Web-provided information. This levels the playing field for all of us, he says, to impact the plethora of socio- and economic-political issues — no matter where and who we are on this globe.

This sounds promising, I thought, if it wasn’t for an off-the-cuff conversation I had with Columbia Business School Professor Eli Noam, about a year past Friedman’s book published.

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Listen! I know how digitized and rapidly changing our world has become. I live in New York. I am a new media analyst for a major telecommunications company. I co-write a blog.

In other words, I eat and drink the stuff our increasingly digital real-time media reality is made of. But ever so often, I am still amazed if not puzzled about how much the times they are a changin’.

The other day I had to check the Web site of what used to be my local savings bank back when I lived in Germany — a good fifteen years ago, no less.

Turns out, they’re now into Twitter. Yes, Twitter! I was stunned. The old-fashioned local savings bank of my childhood days is now condoning micro-blogging, for that purpose flaunting its very own Twitter account.

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