Turns out, I spent a good part of Thanksgiving weekend catching up on my subscription to The Online Reporter.

As I am going through weeks and weeks of back-issues of the popular Internet and CE digest, I catch myself repeatedly noticing the growing number of consumer software start-ups with particularly short and vowel-rich companies names.

Think Google, Hulu, Lala, Vudu, and Veoh. Oh, and then there’s Rollyo, Slooh, and Bebo, of course. And that’s only the beginning.

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